There are a lot of people who work with organic traffic and need Google to help them get it. It goes around the web and finds the best and most useful pages for its users on almost any subject. It’s not enough for us to just trust Google’s results. We also rely on them.
Even though Google has so much power, getting your small business on the first page might seem impossible. However, because of this power, small businesses can now rank high in search results for free.
It’s possible to make your website more search engine friendly (SEO) to get it on the first page of Google. It will be easier for Google to find your site if you make these changes. For example, you can change the content on your site or the code. There’s no guarantee that your site will show up in Google’s search results on the first page. SEO changes can help your site rise in the rankings and get more visitors.
Best Way to Get On the First Page of Google
1 Optimizing Your Content
- Make high-quality content: The best thing that you can do to get more traffic from Google is to run a good site. You can even hire a professional designer to make your page. If you can’t, make sure to keep it up to date and look modern. You’ll also want to pay attention to how well the text is written. Google likes to see a lot of text that has good grammar and spelling all over it. Make sure your content is the same as the preview of your site that people see when they search for it on the search page. If you bait and switch your readers, or if they leave right away and look for something else, your rankings will be slammed down.
- Create original content: if you put the same content on different pages of your site, you’ll be docked. You’ll also be docked for taking someone else’s content. A person isn’t going to catch you. Google’s bots do the work. Keep your attention on making high-quality content that’s all your own instead.
2 Changing Your Code
- Choose a good domain name. If you can, put your main keyword into your domain name as the first word in the domain name. To improve your search engine rankings, you can also use a country TLD (top level domain, like.com) if you have a business in your area. To get rewarded for searches in your area, but to hurt your searches outside of that country, you should not do this. This doesn’t even matter if your business is in your neighborhood.
- Use descriptions. The code for your website lets you write hidden descriptions for pictures and pages. Use these, and try to use at least one of these words in your text. The more you have, the better. If you don’t know how to work your html code to do this, ask your website designer for help. They can show you how to do this.
- Use headers. Headers are another place where you can add text to the code of your site. Use these, and try to use at least one of these words in your text. The more you have, the better. If you don’t know how to work your html code to do this, ask your website designer for help. They can show you how to do this.
3 Joining the Community
- Work to get high-quality backlinks. Backlinks are when another website, preferably one that gets more hits than yours, links to your page. This is called a “backlink.” Get in touch with websites that are similar to your own and ask if they’d be willing to do some cross-promotion with each other. You can also contact blogs that are related to yours and ask if you can guest post there. This gives you another chance to link back to your site.
- Get on the social media train. Those who like or share things on social media are getting more reward from Google these days, especially if the subject is relevant right now. This means that you should set up social media accounts and try to build up a group of people who like your pages and share them with their friends.
- Be active in the online community. Update your website often. Google likes websites that get a lot of attention and updates. This means that if you haven’t looked at your website in a long time, you’re in trouble. Find small ways to keep it fresh: new prices, news posts every few months, photos from events, and so on.
4 Using Google
- Take the time to learn how to use Keywords. When you have a website, keywords are the most important thing you can use to make it better. It is a tool that can be found on Google’s AdSense website. For free, you can search and find what people want the most. Search for the term “winery” if you want to find your winery (applying any filters you think matter). It will tell you how many people are looking for your term, what the competition is like, and show you some other terms that people also search for. Look for the most popular keywords that are relevant to you, and use them when you write.
- Learn to use Trends. Google Trends shows you how interest in a subject changes over time. When you search for your term, look at the charts to see when you can expect a peak. When there’s a rise in traffic, smart website owners will figure out why and come up with a way to meet that need and stand out from the rest.
- Add the physical location of your business to Google maps, if applicable. Businesses that are on Google Maps show up first when someone searches for something in their area. Adding a listing is very simple. To do this, go to your Google account and fill out the online forms.
Final thoughts
If you want to get your website on the first page of Google, you can do these things. The more people know about you, the more likely they are to be interested in what you have to say. You can also try out different social media platforms to improve your online presence, as well.
The forums are also a good place for you to share your knowledge about the subject and show that you are an expert. You need to make people think of you as someone they can trust when they have questions about your field.
You also need to keep your audience and make them want to come back for more by giving them new things to read.