Digital Marketing

What Is Trojan Horse? – How It Works, Uses, Types And More

The story of the Trojan horse has been passed down through generations as a tale of cunning and deception. In the myth, the Greeks used a giant wooden horse to gain access to the city of Troy, ultimately leading to their victory in the Trojan War. Today, the term “Trojan horse” is used to describe […]

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Why Is Automation So Important For B2C Marketing

Heard of marketing automation? Of what use is marketing automation? Well, marketing automation can really help you in your B2C business, as well as other means too.  According to expectations, marketing automation can bring about a 12–13% increase in sales and a 14.5% decrease in the cost of marketing for a newbie. Research by Annuitas

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What is the importance of traffic generation in your business?

What Is The Importance Of Traffic Generation In Your Business

With technology all around us, your business needs to have a web page. Using a website is a simple way to get in touch with current and possible customers. Websites are an essential part of marketing your business and getting important information about your company, brand, blog, charity, or other things. Websites can play a

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How To Make Consumer Trust Your Business Two Great Ways

How To Make Consumer Trust Your Business In Two Great Ways

The review system has been the main point of contact between brands and the final consumers who are interested in using a particular product or service. This has led to sales of the product without even the notice or expectation of the brands.  The customers always felt conscious about proceeding to purchase a product or

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Collaborate With Popular Bloggers In Your Niche To Widely Promote Your Business

Most influencers today only participate on social media and maybe offline (if the business or brand deals only with offline matters), but bloggers remain the most powerful influencers in society and on the web without knowing it. Most entrepreneurs don’t know that, right? Of course, they are powerful in such a way that they can

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Two Unpopular Ways Of Marketing Your Business On YouTube

Two Unpopular Ways Of Marketing Your Business On YouTube

Don’t be scared or find it difficult to leverage YouTube to promote your business. Don’t, yes I repeat that. Most people thought it was something difficult that maybe needed professionalism before one could start. Nope, it is not like that. The social-video media site, YouTube, is among the best free space to market your business even though

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How To Drive Business Sales With Two Email Marketing Benefits

How To Drive Business Sales With Two Email Marketing Benefits

Email marketing has led to uncountable lead sales of products for brands and entrepreneurs. It has converted potential through the right strategy. Customers have always waited for an update from their interested or subscribed businesses and brand sites so that they could proceed to purchase the product that is included in the mail they received. 

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How To Promote Your Business Using Angie’s List or TripAdvisor

The option to connect with consumers of different businesses depending on the selected location makes Angie’s list among the channels in the internet sphere for promoting business. It is a home-related product and service channel that deals with stuff, starting from the plumbing section to the pest control stage.  There are an estimated 6 million

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Aside Facebook, See 3 Powerful Channels You Can Use To Blend Your Business

Aside Facebook, See 3 Powerful Channels You Can Use To Blend Your Business

The three gigantic platforms were to drive outstanding conversions. Always have it in mind that you can do it. No matter how difficult you see it in the blogging sphere, there are still great chances you can tap into it as either a beginner or an expander.  As some newbies always thought, setting up a

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Key Elements of Successful B2C Marketing Campaigns

Key Elements Of Successful B2C Marketing Campaigns

Companies need to put greater emphasis on a “mobile-first” approach because of the rapid rise of mobile in recent years. Mobile devices are the “go-to” primary device for most users in all industries for searches, shopping, and social networking. B2C Marketing Campaigns: If your brand doesn’t have a strong mobile presence and an efficient mobile

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B2C: Using data to know your customer

B2C: Using Data To Know Your Customer

Scaled customer personalization is a major difficulty for marketers in today’s digital world. It’s a daily struggle for them to figure out how to meet the needs of specific clients in real-time. Definitely, today’s clients want a personalized service experience. It’s a win-win situation for everyone involved in the supply and demand chain. Some studies

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B2C: How to Use website to generate marketing channel

B2C: How To Use Website To Generate Marketing Channel

Many businesses, large and small, now require a website. You’re undoubtedly missing out on opportunities if you don’t have a website for your company. Because the internet has a far broader reach than any other kind of advertising, it’s worthwhile to invest time in increasing your online traffic. This will have a significant influence on

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B2C: How to use reminder campaigns and abandonment emails to boost customer retention

B2C: How To Use Reminder Campaigns And Abandonment Emails To Boost Customer Retention

Stringing two cans together when we were kids to sending two dozen emails a day when we are adults, how we communicate changes as we get older, and what we expect from it, too! I bet you thought it was cool to get an answer when you tried this method as a child. As for

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Finding the right B2C marketing automation solution

Finding the right B2C marketing automation solution

There is no single marketing automation program that has a monopoly on the market. It’s a fairly even playing field where organizations fight with one another for marketer attention. As a result, we’ve put up a comprehensive guide on ‘How to Select the Best-in-Class B2C Marketing Automation Software.’ Other software categories, on the other hand,

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